
Decentraland is a VR platform with growing popularity where users can, not only purchase and sell plots of virtual land, but also use it as a foundation to create different interactive experiences, services, and content on their parcels. This makes the project perfect for anyone looking for metaverse investments, a creative outlet, or a source of entertainment and interaction with other users.
The platform is decentralized, so the users of Decentraland own both content and the platform, which makes it different from other similar centrally owned virtual world platforms.
The Decentraland Foundation was founded in 2015, and the closed beta version of the platform was launched in 2019. Although it is a mature project, that has been around for a few years, the Decentraland's popularity has exploded in the past year after Mark Zuckerberg, the CEO of Facebook, announced that he is focusing on metaverse and changing Facebook's name to Meta. Since then, the number of active Decentraland users has grown 3,300% attracting artists, content creators, businesses interested in metaverse investments, and gamers.
The project is based on the Ethereum blockchain, and its native token is MANA, a decentralized ERC-20 token. It's well-established and highly popular, but there is one drawback. MANA and Decentraland are based on the Ethereum blockchain, which usually has high adjustable gas fees. Using its metaverse crypto, the Decentraland users can buy the non-fungible token (NFT) called LAND, and various other assets on the digital marketplace.
Advertised as the first-ever virtual world owned by its users, the digital land is divided into individual plots of LAND, and each parcel is represented by an NFT. There are 90,601 parcels/NFTs, loosely grouped into districts with different themes, the biggest one being cyberpunk-themed Aetheria.
The users can navigate, create and develop their piece of Decentraland into anything they wish, and let other community members explore incredible 3D scenes, structures, artworks, challenges, and interactive games.
Later, the LAND holders can choose to generate income in various ways: by selling and creating virtual goods on the Decentraland marketplace (such as avatar wearables or names) or by trading and renting their parcel or advertising space using metaverse crypto.
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